When they were first introduced, Facebook and Twitter were primarily used for people to show off photos of their family members and keep in touch with friends. While many people still have a strictly personal presence on these sites, they are also becoming an increasingly popular way for businesses to connect with potential customers. Read on to learn how you can use social media to promote just about anything.
It is important to remember to frequently add new and different content to your twitter feed. Send out tweets with advice and insights relevant to your niche. If you use some tweets that advertise your business and fun and social ones, people will be more likely to go to your site.
You should put a ‘like’ box on Facebook on the top of your blog page. By clicking on this icon, they can give you a Facebook “like” vote. When this is visible on your blog, visitors can “like” you without leaving that page. This simplifies the process and gives more people exposure to your business.
Respond to customer feedback and answer questions in a timely, professional and friendly manner. Log in to these sites at least twice a day, and check your notifications and inbox. Set up an email alert to let you know about notifications as they come in. Keep in mind that every one of your responses to a comment can be seen by the public.
Forget what you know about social media. It is not just a way for people to play frivolous games and share bite-sized updates. There is a whole new potential customer base waiting for you there. By taking what you have read here to heart, you will have the tools you need to implement social media techniques. Create a profile on your favorite social media site and experience a new paradigm of business.