Do you want to market online? Did you know that Facebook is a great place to do that? Do you mostly market the traditional way, but need to update your strategy? No matter how much you know, the following advice can help you out.
Holding contests is a great way to expand your Facebook fan base, so do your best to take advantage of it. When a person likes your page, they can enter a drawing to win a great prize. Make sure you really do award the prize so you will be viewed as an honest businessperson.
Facebook lets you share content. It’s for more than sharing photos and playing games. Treat it that way. Compose actual blog postings and make sure your posts are promoted via other channels as well. You will see that Facebook really can drive a great deal of traffic.
If you have a company that doesn’t have a lot of customers all the time, like a car dealership, then you don’t need to get a business page on Facebook. You have customers that come and go at random times so they probably won’t follow your posts on Facebook. Instead, pay for Facebook ads that target customers for you.
Take the time to reply to comments or posts on your wall. If someone goes to the effort to contact your business, you should take the time to talk with them. Consider that Facebook posts are sort of like phone calls in that they require replies and attention.
Hide some of your page’s content from those who haven’t Liked the page yet. If a portion of your Facebook site is hidden from casual viewers, they will follow you so that they can see the content. Take care just to hide a small bit of content, so that you do not undermine SEO opportunities.
As you can see, the benefits of marketing through Facebook can be immense. Of course, this only works if these tips are implemented. Begin your strategy today so you can make money from what you’ve learned.
