You probably have many relatives on Facebook. Chances are your parents or even your grandparents are on Facebook as well. After knowing that, you’re probably wondering if your potential customers are using Facebook. If you feel confident they are, then marketing on Facebook could be a good choice for your business.
Always respond to comments written about you or to you on Facebook. That means monitoring your wall and also any @ messages about your company (for example, @Nestle). It is especially important to respond quickly to anyone who needs help or posts a complaint.
Generate some attention for your Facebook campaign by organizing a giveaway. Encourage people to subscribe by giving something away to some of them. Make an announcement about the winners directly on the Facebook page, and keep doing this strategy each time you need subscribers for the campaign.
Make your page stick out. You can do this by making your page colorful or adding lots of photos to it. These pages are more enticing.
Never let a Facebook page get overridden by spam. There are built-in filters that can help you monitor your page. Any administrator can type in keywords using this tool that will automatically filter it out.
Answer any questions and respond to comments on Facebook. Thank people if they have contacted you, and follow it up with an answer to whatever they have asked you. If applicable, send a link to a pertinent article on your site.
You probably have a personal Facebook page so you’re able to think like a customer already because you’ve been marketed to on it in the past. Just use the tips in this article along with your own know-how to craft a campaign which blows your customers’ socks off. The larger the effort you want to put in, the greater the profit you will receive.